The Bistroo Breakdown : Monthly Progress Report — February 2022

Every month, we publish a monthly update to our token holders and broader community. Welcome to the February 2022 edition. Growth campaigns, community fostering and more tech development are the main highlights of this month.

3 min readMar 4, 2022

General Updates

February saw Bistroo take several leaps forward. Our Development Team has been working hard on building and improving many aspects of the platform. The Sales and Marketing teams are not slacking either, scoring more merchants onboarding and preparing for our introduction to the Belgian market.

Here are the main highlights :

  • We ran the first pilot campaign in our cluster of Almere. This included Social & Google ads, physical banner campaigns, digital banners and flyering.
  • Complete rework of the emailing campaigns for both merchants & consumers and their respective designs.
  • We’ve started the creation of our first video campaigns.
  • Maintaining the growth and onboarding of new merchants in Almere.
  • Preparing and onboarding new merchants for our next region-based area of interest : Eindhoven.
  • In February, 33 new merchants were onboarded.
  • Since the introduction of User Accounts halfway through February, almost 200 user accounts have been created.
  • Customer Service for both merchants and consumers are being improved with the introduction of new tools and processes over the period.
  • First preparations for agency and partner-driven growth have started.
  • Partnerships for entry in the Belgium market are being set-up and the necessary components are being developed and implemented.
  • We’ve hired a new digital marketeer to improve our marketing strategy.
  • Bistroo was featured in an article on “In De Buurt Eindhoven”.
  • We had an AMA with Bittrex on their YouTube channel.
  • We are constantly running giveaways and quizzes on our Telegram channel.

Development Updates

  • We’re in the process of hiring more developers to ramp up our development cycles.
  • We’ve started the design process for autonomous onboarding of merchants.
  • We’re testing the first BETA version of the new merchant portal. These will be dedicated applications on desktop and mobile.
  • First version of the new printmanager is ready. This means that all Point of Sale printers will now work instantly, plug-and-play, without needing any installs.
  • Order live view is ready to be implemented. Merchants now have a real time order processing system.
  • First version of our scalable data infrastructure has started the testing phase.
  • Dozens of performance and UI(X) upgrades in the consumer app and marketplace have been put through.
  • User accounts are now implemented and live for all consumers.
  • New design and flow upgrades regarding templates for all transactional e-mails (order, accounts etc.) are live.

Get your fill on everything Bistroo!

Bistroo is a peer-to-peer marketplace for food & beverages, powered by the BIST Token. A protocol where food consumption can be easily organized and personalized against significantly reduced fees. Merchants are in full control of their payments, product selection, customer relations, orders, advertising, and analytics. Customers can have direct relations with their favorite merchants, earn rewards and get food recommendations that fit their taste.

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Bistroo is a peer-to-peer marketplace for food & beverages, powered by the BIST Token🍔🥙🥃